Blog Posts About Advertising

September 27, 2016

Think of the last time you watched the Super Bowl. If you're like millions of Americans, you may remember the commercials as much as the game. Why? Probably because the ads appealed to your emotions -- not your intellect. They made yo...

October 25, 2013

Whether you represent a Medicare Advantage Plan or not, if you work for a healthcare advertising agency, you're likely aware that the Medicare Annual Enrollment Period has begun. That's because insurance companies contracted with the fed...

October 03, 2013

For those who don't go to work every day at a healthcare advertising agency, you may not have noticed there's a booming new advertising category that's about to pour billions of dollars into media outlets' coffers. We're talking about ad...