JACKSONVILLE-BASED EMERGENCY MEDICINE COMPANY HIRES THE WEINBACH GROUP TO GROW HOSPITAL CONTRACTS

Fourth New Healthcare Client In Six Months Reinforces South Florida Marketing Firm’s Health Industry Expertise

MIAMI, Florida, March 25, 2010 – Titan Emergency Group (formerly Southeast Emergency Consultants), an emergency medicine physician group that contracts with hospitals throughout Florida, is the fourth new healthcare company to engage the healthcare marketing experts at The Weinbach Group within a six-month time frame. The Weinbach Group, a leading Miami-based marketing firm specializing in healthcare and financial services, will provide brand development services, advertising and direct mail development, and public relations for Titan.

The Jacksonville-based emergency medicine physician group selected The Weinbach Group for its expertise with healthcare-related organizations and will rely on this experience to implement an integrated marketing campaign that utilizes advertising, public relations, and other communications tactics to focus on securing new contracts at hospitals in Florida and elsewhere in the Southeast and Mid-Atlantic.

In addition to Titan, The Weinbach Group also recently added these healthcare clients: HealthPlan Services, a national outsourcing firm that provides a full continuum of administrative, claims, and marketing services to insurance companies; TopLine MD, which provides physician business services to more than 200 doctors; and Physicians Dialysis, which provides dialysis and end stage renal disease care to patients in a variety of practice settings, including free-standing clinics, private homes, skilled nursing facilities, and state prisons.

“For nearly two decades our emergency medicine physicians have helped our hospital clients improve how their emergency departments function, and in the process, we’ve helped them improve their overall operations and profitability.” said Fred Jenkins, M.D., one of Titan Emergency Group’s medical directors. “We want to share our successes with a broader audience, and we believe The Weinbach Group’s unique understanding of the healthcare industry will help us effectively reach more prospective clients and, ultimately, grow the number of hospitals we serve.”

“In the healthcare marketing field, we’re known for delivering successful, comprehensive campaigns that drive awareness and business growth,” said Daniel Weinbach, executive vice president and chief operating officer of The Weinbach Group. “We’ve spent the last 23 years creating effective, distinctive, award-winning campaigns for our healthcare clients. We’re looking forward to putting our healthcare expertise to work for Titan Emergency Group – and all of the new clients we’ve recently added to our roster.”

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